Now that you’ve picked a niche and learned how to create your blog, you also have to plan a little on how you will optimize your blog for Search Engines so you can begin making money online.
You’ll want to figure out what are the primary keywords in your niche that people use for search. One of the easiest ways is to begin a word or phrase in google and see how their search engine completes your phrase. The reason for this is that google is optimized to complete the most popular search terms.
Once you figure out your search phrase, you’ll want to strategically place them on your blog. Don’t optimize for a single keyword, optimize for a keyword phrase.
When you optimize for a single keyword, more often than not, that word is highly competitive and your chances of coming out on top are minimal. Where you gain a significant advantage is by focusing on a keyword phrase.
Place your keyword phrase within the first 25 words of text, and the last 25 words of the page. The h1 tag can be used for developing a headline on your page and emphasizing your keyword phrase within the beginning of your page text .
Place your keyword phrase in your page title and description. Additionally, place the keyword phrase throughout your page – being sure to bold the phrase once, italicize the phrase once, and underline the phrase once. Mention your keyword phrase every paragraph or so. Just make sure that it appears natural. If you stuff the page with your keywords, you’ll potentially turn off people who would otherwise find your page valuable.
You’ll find that you are able to develop meaningful content in your niche and just keep your keywords in your mind as you do so, and you’ll naturally follow many of these rules.
Now that you have an idea of how to create your site, you still need to come up with a money generating idea and find your niche.
Coming up with a profitable idea is very possible if you understand the potential of knowing how to find your niche. However, sometimes this can be a daunting task. Finding a profitable niche is where many aspiring affiliates get stuck. It can sometimes take months to find a niche that will earn you a decent profit.
However, there are some guidelines that can be followed to make the process a little easier to find your niche.
First of all, find a broad category idea such as shopping, sports, marketing, etc… Make a list of some of the ideas that you find interesting. Then pick one that you wish to focus on.
Then consider the subsets that are within the category that you chose. For example, if a broad relationship category, you can think on people who are just starting to date, or one’s who are currently in a relationship and need problem resolving.
After you’ve picked a subset, then you look into the products within that subset to sell. Focus on picking one item out of that subset. Part of this process is doing the proper research. Read up on what kinds of products people may find useful in the target subset that you chose. The key is understanding your target audience.
Finally, you can get an idea of the potential profit your niche may bring by doing a simple keyword search on google. Try using some of the common phrases from your niche and check out the competing websites that google returns. This will help you research whether others are making a profit in this niche. One thing to look for is how many advertisements are being displayed. Fewer ads is better for your profit margin.
These are a few basic rules that you can follow when getting into the business of affiliate marketing. As you gain experience you will pick up more strategies on how to become successful in your niche.
That’s right folks, making money online, affiliate marketing, is not easy money. Everyone that came here looking for the magic elixir or instruction manual that will teach you how to make a million dollars in a month in your sleep should move on.
Still there? Let’s talk about the benefits of Making Money Online. Just because I say it’s not easy money, doesn’t mean the potential is not there. However, if you are going to try to go into affiliate marketing you have to realize it’s a business and evaluate its potential as a business.
Before I do that, I’m going to talk about something that we’ll call the hair cut affect. Walk into just about any hair cutting saloon to get a hair cut and what do you have to do? Usually, you’ll have to sit and wait for someone to become available to cut your hair. Why is that? It’s because the amount of business they can handle is limited to their manpower. This happens in any industry: restaurants, auto shops, and hair salons. In the service industry, a worker can only help a very limited number of customers at a time. What about retail. So at your hair salon, they likely try to make a little extra money by selling you the hair gel they have stocked on the counter. Retail is a little better because one person can sell whatever amount of product they carry in the store. The potential for earnings grow, but still they are limited by inventory.
So, what does this have to do with making money online? Did I say that every industry is limited by their manpower? I lied. When you decide to work online, you open the doors to unlimited potential. Sure, you’ll need to take the time to build traffic and bring customers to your website. In that sense you can only do so much each day. However, once you have people coming to your site, a million of them can hit the buy button at the same time. And guess what? You could be asleep and the transactions will just go through.
Then there’s my second point. What about carrying inventory? If you are trying to build an internet presence for your brick and mortar store, you still have inventory limits. Of course, I’m sure no one will complain if they sell out their entire store. However, what if you go into affiliate marketing? Someone else is carrying the inventory for you! In fact, often times, that inventory is digital. What does that mean to you? It means an unlimited supply of virtual goods. You can just sell and sell.
Now, the beauty of this system is that it defies traditional economics to a certain extent. Normally, high supply would result in low demand and thus a lower profit margin. However, when you are online, your customer doesn’t consider your infinite supply of digital widgets. They are sitting at home and have a need for something, so they find their way to your site looking for that item. Their demand is entirely internal. It’s perceived demand, virtually unaffected by market factors.
The second way that this business defies traditional economic limitations is that it carries virtually no overhead! You can start a blog for free as I described in my previous article about Creating and Monetizing Your First Blog. Or you can find a low cost hosting option for complete control over your site, which I recommend. A service like iPage, which hosts this site, charges $3.50 a month and include a free domain.
Let’s recap the benefits of making money online:
No limit on manpower. (Negligible I should say)
Little overhead costs
So, if someone came to you with a business opportunity with all these factors, you be interested, right? All of the economics are perfect to jump into a business with so much incredible potential. Now, in order to achieve that potential, you’ll need to put in the effort to find the right niche, bring in traffic and build your online presence.
Chances are, if you’ve read to the end of this post, you can see the unlimited potential of making money online through affiliate marketing. Not only that, you have the good sense to realize that you won’t tap that potential overnight, but through a process.
This blog is here to discuss that process. Come back often to read about tips and ideas on how to build your site, find your niche and bring more traffic to your site.